The year 2007 was good for gaming, with the likes of Super Mario Galaxy, BioShock, Guitar Hero III, and Portal providing top-notch experiences for gamers of all tastes. Such a breadth of titles, coupled with a price drop for Microsoft's Xbox 360, improving stock levels of Nintendo's Wii, and the launch of Sony's PlayStation 3 all amounted to a bumper fiscal 2007 for British high street retailer Game. Chief executive officer Lisa Morgan described the results as "a record year for the group."
Game, which billed itself as the UK's biggest games retailer even before its merger with Gamestation was green-lighted in January, reported that it has boosted profits, total sales, and like-for-like sales by impressive margins. The company also grew from 817 to 1,170 stores, in five different countries. As well as various internal changes, the company stated in its preliminary results for fiscal 2007--the 12 months to January 31, 2008--that one of the factors behind its forward march was, "The Nintendo Wii and DS Lite... broadening the appeal of video games."
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