Following several quarters of record-breaking earnings reports, Activision has ended its 2008 fiscal year with a bang worthy of a Call of Duty 4 claymore. For the 12 months ended March 31, the Santa Monica-based publisher reported net income--aka profit--of $344.9 million on record revenues of $2.9 billion. The whopping figure was made even more impressive because it was a 92 percent increase on the $1.51 billion Activision took in the year prior, and marked 16 years of consecutive growth for the company.
The massive sales surge has also prompted Activision to claim a series of bragging rights once held by its archrival, Electronic Arts. Citing figures from the NPD group, the publisher now claims to be the number-one third-party publisher in the US in terms of console and handheld software dollars, having grown its market share to 17.3 percent of the market--a 7.2 percent increase in a single year.
No comments:
Post a Comment